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First Comes ‘House’ Then Comes ‘Love’: Home Buyers Finding Love After Moving

Author Kayla Morgan

Some people follow the conventional order of life, which is love, marriage, then homeownership. These days, many people are finding themselves not following that order at all. Zillow, a real estate company, revealed some fascinating insights about home buyers and love.

The real estate company surveyed 901 successful and 993 prospective home buyers. They did this to challenge the conventional order of love, marriage, and homeownership. They found that more than 2 in 5 recent home buyers (42%) report finding love after buying their home. Interestingly, they also found that the share is even higher for Gen Z (64%), millennials (49%), and first-time (51% buyers).

Where Home Buyers Are Finding Love

Recent home buyers are more than twice as likely to find love in the big city than in the country. Although many TV and movie rom-coms would say otherwise. Nearly 70% of recent buyers who found love after their move reported buying in an urban area (68%), compared to 33% who settled down in a rural area and only 22% who bought in the burbs.

Income Breakdown

Also found in the study is that buyers with an annual household income of at least $100,000 were about twice as likely to report finding love since buying their new home. This is with 58% reporting such a connection. On the other hand, only 28% of recent buyers with incomes of less than $50,000 said they found love after their move.

They pointed out that one possible explanation is that higher-income buyers tend to be younger, and the youngest generations were the most likely to report finding love after moving. Recent buyers with a median income of $100,000 and above were between 9 and 11 years younger than those with incomes of less than $50,000.

According to the survey, nearly half of single, never-married home buyers said they fell in love after moving into their new home (47%). Meanwhile, divorced, separated, or widowed home buyers are the least likely to report finding love after moving (9%).

Check out more of these insights here.

Kayla is the midday host on Detroit’s 105.1 The Bounce. She started her career in radio back in 2016 as an intern at another Detroit station and worked her way here. She's made stops in Knoxville, TN, Omaha, Ne and other places before returning to Detroit. She’s done almost everything in radio from promotions to web, creating content on social media, you name it. She’s a true Michigander, born and raised. So, you can catch her camping or vacationing up north to exploring the downtown Detroit or maybe even catching a sports game. During her free time, Kayla enjoys watching movies, roller-skating, crafting, and music festivals. She and her husband together dip into many of the great things Michigan has to offer. Together they also like to travel. A few hobbies of hers include wine and beer tastings, crafting, hiking, roller skating, movies, home improvement projects, gardening, and festivals. She’s always looking to take on more local events happening in the community. She loves connecting with the community. When writing, Kayla covers topics including lifestyle, pop culture, trending stories, hacks, and urban culture.

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